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Manager: Pavla Bílková
The new ORSAY campaign is an expression of homage for the natural beauty of women.
The idea that is behind all this says: "I am happy to be a woman." This feeling is transmitted through a new presentation that demonstrates self-confident, authentic woman with joie de vivre, belonging with all the trimmings to the female sex, and proclaims this boldly to the world. From a grey mouse to a respected woman. Not waiting until paradise falls at her feet, but she confidently reaches for it herself. Using intuition, sensuality and charm she attracts the surroundings to her magical networks.
She is simply what she is. She is herself. With this confession she goes through life completely calm and enjoys that fact that she decided it herself. Without a bad conscience. Without the need to submit. Without any explanation. She is the one who controls things. As a woman she feels generally happy and she also presents it.
Dressed in the ORSAY clothing brand she emphasises consciously and happily her feminine expression. Her sense of life can already be seen in her face: "Thank God I'm a woman!"